Overview
This project involved creating character-based sticker sets designed for daily digital communication. Each character was developed with a distinct personality and visual identity, expressed through a range of relatable emotions and gestures commonly used in chat.
The goal was to create simple, clear, and engaging visuals that translate well at small sizes while remaining expressive and culturally adaptable.
Client
Personal Project
Role
Illustrator & Designer
Deliverables
Character Design, Sticker Packs (LINE / WhatsApp / Telegram)
Date
2022
My Approach & Contributions
- Created distinct character designs with consistent proportions and visual language.
- Designed a full range of expressions based on real chat behaviour (greetings, reactions, emotions).
- Optimised illustrations for small-screen visibility and readability.
- Developed cohesive colour palettes and styling for each character set.
- Adapted designs for use across multiple messaging platforms.







